In a spooky coincidence, 31 October heralded both Halloween and the end of health literacy month. To support health literacy month, Seeside Advisory social media posts have focused on the role of health literacy in the advertising of medicines and medical devices. In particular, how complying with the Australian therapeutic goods advertising laws supports health […]
Tag: therapeutic goods
So, you’ve received an infringement notice
Receiving a fine, also called an infringement notice, from the Therapeutic Goods Administration (TGA) can be daunting. Never fear, here are Seeside’s tips on handling an infringement notice for non-compliant therapeutic goods advertising. The Therapeutic Goods Act 1989 (the Act) sets out requirements for the manufacturing, import, export, supply and advertising of therapeutic goods. When […]
Future trends in advertising compliance: AI
Artificial intelligence (AI) is currently a hot topic, with a media focus on the potential for AI to advance unfettered. But AI is already accessible to millions of Australians with internet access and is actively in use by a wide range of government authorities. For example, traffic infringement cameras that use AI to identify drivers […]
Advertising 101: What is (and isn’t) advertising therapeutic goods
If you are providing information about medicines, medical devices or other therapeutic goods to members of the public, you need to know whether that information is advertising. If it is, the information must comply with the therapeutic goods advertising laws. Information is considered advertising if it meets the definition of ‘advertise’ in the Therapeutic Goods […]
Advertising therapeutic goods 101: where to start?
At Seeside Advisory, we strive to provide you with valuable insights and expertise through our professional blog posts. In our latest edition, we take a look at what new advertisers, or advertisers new to advertising therapeutic goods, need to know before getting started. Don’t rush – therapeutic goods advertising needs extra care Under Australian Consumer […]
Welcome to Seeside’s blog
Welcome to Seeside’s blog, your trusted source for professional insights and expert advice on therapeutic goods advertising regulation. We are here to provide you with valuable information and resources to help you navigate the complexities of this world. At Seeside Advisory, we understand the importance of making informed decisions in your professional life. That’s why […]